A lean approach to manufacturing is being considered in the healthcare industry. Some say it’s too risky while others say it is effective. What do you think? It may seem odd to think that hospital inventory management would employ a lean approach like just-in-time...
Sustainability is vital to our culture; if it’s a part of your brand, make it present in all of your decisions, including meeting venues and office supplies. A lot of companies are making more environmentally-conscientious decisions. The ways we can be more...
Consumers evolve along with technology. To stay competitive in today’s birth center market, make sure your brand recognizes these three important qualities. While some of us can’t remember a time without modern conveniences, technology has moved ahead at warp speed,...
Consistently generating content that drives traffic is a feat. Consider these questions about your audience to reel them in. Last week we discussed how to develop your Buyer Personas for your marketing strategy. This will guide you in what kind of characteristics...
